Third Quarter: 4th-and-Goal!

Photo Courtesy United States Steel Corporation

Susan Murphy | Publisher

It’s the end of the third quarter, time to kickoff our exclusive inventory yard survey with the goal of measuring demand for OCTG throughout the entire supply chain across the lower 48. The name of the game this time around is “escalation,” as inventories of prime pipe rose Q/Q. Our October 2012 Report goes into great detail.

By all accounts it appears we’re toughing it out in the early stages of a trough. You might say we’re experiencing a “World is Flat” syndrome: flat economic growth, flat job market, flat energy demand. All of this has a dampening effect on the overall market sentiment in the short term.

So do we sit back and snatch defeat from the jaws of victory or do we put on our game face and throw a ‘shale’ Mary with the hope of ending the year on a positive note? “‘Shale’ yes!” we proclaim while drilling down a little further to remind ourselves that 2012 OCTG consumption is on target for record tonnages in excess of 6 million. And that folks is nothing if not a game changer!

About The OCTG Situation Report

Susan Murphy is the publisher of The OCTG Situation Report, a leading authority focused on the North American Oil Country Tubular Goods market. Susan has worked alongside the founder of The OCTG Situation Report, Duane Murphy (and yes, there is a family connection!) for the past decade assisting in various aspects of producing the monthly publication and special projects including market research and development. It had long been suspected that Susan carried the 'OCTGene,' a fact that was confirmed when she took the reins in 2012. A native of Michigan and now practicing cowgirl, Susan employs her education from both the University of Michigan and Michigan State University bringing her expertise in the areas of research, marketing, branding and creative and technical writing to The Report. She has also enjoyed a successful business career as a lauded entrepreneur, running her own brand/marketing and advertising/design firms.
This entry was posted in Energy, Inventory, OCTG, Oil & Gas Industry, Oil & Gas Pricing, Oil Country Tublular Goods, Oil Patch, Pipe, Prime Pipe, Q3, Supply Chain, Third Quarter, Tubular Goods and tagged , , , , , , , , , , , . Bookmark the permalink.

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